President & CEO of Attack the Glass, LLC
Nzinga “Zing” Shaw is the President & CEO of Attack the Glass LLC. ATG was founded in 2019 and is a small organization with a big mission. It aims to serve as the umbrella for amplifying dimensions of diversity across every facet of the human experience. Through educational tools, facilitated trainings, executive coaching, and the identification of unexpected talent, ATG is the connective tissue that helps clients realize their full potential. Additionally, Zing is an Adjunct Professor at the University of Tennessee and concurrently serves the Board of Trustees at Fisk University. She created curriculum for both University’s DEI Centers of Excellence.
Zing is an experienced C-suite executive with extensive hands-on experience and knowledge spanning DEI, human capital management, change and crisis management, employee relations, talent acquisition, organizational and strategic planning, branding, community engagement. She is known for her pioneering DEI work with the NBA’s Atlanta Hawks, launching the MOSAIC symposium (Model of Shaping Atlanta through Inclusive Conversations) and making the Hawks the first professional sports team to celebrate the LGTBQ community.
Notably, Zing was the first Chief DEI Officer at four blue chip organizations: Edelman, Starbucks, Marsh McLennan and the National Basketball Association, representing the Atlanta Hawks & State Farm Arena franchise. She has been recognized with numerous “40 Under 40” awards from the likes of Sports Business Journal, Atlanta Business Chronicle, The Network Journal, and PR Week. Zing is on the Board of Trustees of Fisk University, the Board of Directors of ColorComm and Rising Media Stars, the Board of Advisors of Arctos Sports Partners, and she was appointed by 39th United States President Jimmy Carter to serve a six-year term on the Board of Councilors of The Carter Center.
Zing received her master’s degree from the University of Pennsylvania and her bachelor’s degree from Spelman College. She was a study abroad scholar at Oxford University in the United Kingdom. Zing has also received two Honorary Doctorate degrees in Humane Letters from LeMoyne-Owen College and Morris Brown College, respectively. In her free time, Zing enjoys interior design, international travel, cooking and spending time with her husband Keith and three children, Lacy, Hudson, and Trey.
